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Real Estate Platform Comparison· Updated May 5, 2026

RealtyMogul vs. Roofstock 2026 Real Estate Investing Comparison

A side-by-side breakdown of returns, liquidity, fees, and trustworthiness to help you decide where to invest your money.

★ Our PickRealtyMogul logo
3.0

RealtyMogul is a credible, established option for investors who want exposure to commercial real estate REITs. The $5,000 minimum, multi-tier fees, and 3-year minimum hold for redemption make it best for buy-and-hold investors with mid-sized portfolios.

Roofstock logo
3.0

Roofstock is the dominant marketplace for buying whole single-family rental homes online, with deep listings, vetted property data, and a property management network. It's a fit for investors who want to own a full rental at scale — but if you want fractional shares with $50–$100 minimums, Lofty or Arrived are better matches.

At a Glance

RealtyMogul vs. Roofstock — Key Stats

RealtyMogul logo
Roofstock logo
$5,000 (REITs); $25,000–$50,000+ (private placements)MinimumWhole-home purchase price (typically $80,000–$400,000+); Roofstock One discontinued for new investors
3-year minimum before penalty-free redemption (REITs); 5+ years (private placements)Holding PeriodInvestor-controlled — sell whenever you choose
Quarterly redemption with discount in years 1–3; not guaranteedEarly WithdrawalStandard real estate transaction costs (~5–8% to sell)
Monthly distributions (Income REIT); quarterly (Apartment Growth REIT)Rent PayoutMonthly (paid by tenant or property manager)
Income REIT targets 6–8% annual distributions; private placements target higher IRRAvg. ReturnsTypical SFR cap rates 5–8%; total return depends on appreciation and leverage

Pros & Cons

What each platform does well and poorly

RealtyMogul logo
  • ✓

    Long track record

    Founded in 2012, RealtyMogul is one of the original real estate crowdfunding platforms. The company has publicly reported deploying more than $1 billion of investor capital across hundreds of properties since founding.

  • ✓

    Real commercial REIT exposure

    MogulREIT I (Income) and MogulREIT II (Apartment Growth) give non-accredited investors exposure to institutional-quality commercial real estate — multifamily, office, retail, industrial.

  • ✓

    Monthly Income REIT distributions

    MogulREIT I pays distributions monthly — more frequent than most peer REIT platforms — and has historically targeted 6–8% annualized distribution yield.

  • ✓

    Penalty-free redemption after 3 years

    Both MogulREITs offer a quarterly share repurchase program. After 3 years held, investors can redeem at full NAV (subject to availability).

  • ✗

    $5,000 REIT minimum

    RealtyMogul's REIT minimum is 50x Lofty's and 500x Fundrise's. The high minimum makes it harder to test the platform or diversify without committing real capital.

  • ✗

    Complex, layered fees

    RealtyMogul charges a 1–1.25% asset management fee plus organization, offering, and acquisition fees that vary by product. Private placements add sponsor-level fees on top.

  • ✗

    Early redemption discounts

    Redemption requests in years 1–2 are discounted (typically 2–4% off NAV) and not guaranteed if there's insufficient liquidity in the share repurchase program.

  • ✗

    Most deals are accredited-only

    Only the two MogulREITs are open to non-accredited investors. Individual private placements and 1031 exchange deals require accredited status.

Roofstock logo
  • ✓

    Real, full ownership

    Buying through Roofstock means you actually own the property — title in your name, full control over rent setting, maintenance decisions, refinance, and sale. No platform sits between you and your asset.

  • ✓

    Deep, vetted listings

    Roofstock's marketplace contains thousands of single-family rental homes across the U.S., each with inspection reports, rent history, neighborhood ratings, and a Roofstock Estimate of expected return.

  • ✓

    Property management built in

    Roofstock's preferred property manager network covers most listed markets, so investors can buy a tenanted home in another state and hand off management on day one.

  • ✓

    Use leverage to amplify returns

    Because Roofstock investors buy whole homes, they can use traditional mortgage financing. That leverage is unavailable on most fractional crowdfunding platforms.

  • ✓

    Investor-controlled liquidity

    You decide when to sell. Roofstock has its own marketplace for tenanted homes, or you can list traditionally — either way, the exit timing is yours.

  • ✗

    Whole-home minimums

    Roofstock's main product is buying a full rental property. Even with leverage, that typically requires $20,000–$80,000+ in down payment plus closing costs, putting it out of reach for entry-level investors.

  • ✗

    Roofstock One is closed to new investors

    Roofstock One — the platform's accredited-only fractional product offering Tracking Stocks in single-family rentals — announced it was winding down in August 2023 and stopped accepting new capital contributions. The current marketplace is effectively a whole-home brokerage.

  • ✗

    Transaction-style fees

    Roofstock charges a 0.5% buyer fee or $500 minimum, plus standard closing costs and ongoing property management fees (typically 8–10% of gross rent). Sellers pay 3% or $2,500.

  • ✗

    Headline cap rates can be optimistic

    Roofstock's listed gross yields don't fully account for vacancy, maintenance, capex reserve, or local taxes. Real net returns are typically 1–3 percentage points lower than the headline number.

  • ✗

    More work than passive

    Even with property management, owning a rental home creates real work — financing, taxes, insurance, capex decisions, and tenant edge cases. It is not as hands-off as a REIT or fractional platform.

Deep Dive

Detailed comparison

RealtyMogul logo
Roofstock logo

What You're Investing In

MogulREIT I (income-focused, monthly distributions), MogulREIT II (apartment growth, quarterly distributions), and individual private placements (accredited only, 5+ year holds, higher minimums).

Whole single-family rental homes — typically tenanted, sometimes vacant — from individual sellers, builders, and institutional sources. Multi-property portfolios are also occasionally listed.

Property Locations

Properties are spread across the U.S. with concentration in growth metros — Texas, Florida, Georgia, the Carolinas, Tennessee, Arizona, and select coastal cities. Each deal's location is disclosed in the offering documents.

Strong coverage across the Sun Belt — Texas, Florida, Georgia, Tennessee, the Carolinas, Alabama, Arizona, Ohio — and select Midwest and East Coast markets. Each listing's market has a published neighborhood and school rating.

Expected Returns

MogulREIT I targets 6–8% annualized distributions with limited NAV appreciation. MogulREIT II targets growth (apartment value appreciation) with smaller current distributions. Private placements target higher IRRs (often 12–18%) but carry deal-specific risk and longer holds.

Typical SFR cap rates on Roofstock listings range 5–8% gross. Real net returns after vacancy, maintenance, capex, and management fees are typically 1–3 percentage points lower. Total return depends heavily on whether the investor uses leverage, holds for appreciation, and selects strong markets.

Fees

RealtyMogul charges 1–1.25% asset management on REITs plus organization, offering, and acquisition fees that vary by deal. Private placements layer sponsor fees (acquisition, asset management, disposition) on top. Investors should read each deal's full fee schedule.

Roofstock charges 0.5% of purchase price (or $500 minimum) on the buyer side and 3% (or $2,500 minimum) on the seller side. Property management fees through partner managers typically run 8–10% of gross rent. Standard closing costs and lender fees apply to financed purchases.

Liquidity

Both MogulREITs offer a quarterly share repurchase program. After 3 years held, redemption is at full NAV, subject to availability. Private placements typically run 5+ years with no early-exit option.

Investor-controlled. Owners can hold indefinitely, refinance, or sell whenever they choose.

Who Can Invest

MogulREITs are open to non-accredited and accredited U.S. investors. Private placements and 1031 exchange offerings are restricted to accredited investors only.

Open to all investors — no accreditation required. Standard mortgage financing is available with typical lender requirements (credit score, down payment, debt-to-income).

The Verdict

Which is better — RealtyMogul or Roofstock?

★ Our Pick
RealtyMogul logo
3.0

RealtyMogul is a credible, well-established option for mid-sized investors who want exposure to commercial real estate REITs with monthly distributions and the option of accredited-only private placements. The trade-offs are real: a $5,000 minimum that limits diversification, layered fees, and a 3-year minimum hold for penalty-free redemption mean RealtyMogul rewards committed buy-and-hold investors. Investors with smaller capital, those wanting daily payouts or a 24/7 exchange, or those focused on direct property-level ownership will find better fit elsewhere.

Full RealtyMogul review →
Roofstock logo
3.0

Roofstock is the gold-standard marketplace for investors who want to buy whole single-family rental homes online. Vetted listings, leverage availability, real ownership, and a property manager network make it a serious tool for portfolio scaling. But it isn't a fractional platform — Roofstock One has been closed to new investors and the core product requires whole-home capital. Investors who want low-minimum, hands-off fractional real estate exposure should look at Lofty or Arrived instead.

Full Roofstock review →

Bottom Line

RealtyMogul scores higher (3.0/5) and edges out Roofstock on our investment quality criteria.

RealtyMogul is a credible, established option for investors who want exposure to commercial real estate REITs. The $5,000 minimum, multi-tier fees, and 3-year minimum hold for redemption make it best for buy-and-hold investors with mid-sized portfolios.

Frequently Asked Questions

RealtyMogul vs. Roofstock FAQ

Which is better — RealtyMogul or Roofstock?+

Based on our scoring criteria — returns, fees, liquidity, transparency, minimums, and track record — RealtyMogul (3.0/5) scores higher than Roofstock (3.0/5). RealtyMogul is a credible, established option for investors who want exposure to commercial real estate REITs. The $5,000 minimum, multi-tier fees, and 3-year minimum hold for redemption make it best for buy-and-hold investors with mid-sized portfolios.

What is the minimum investment for RealtyMogul vs. Roofstock?+

RealtyMogul's minimum investment is $5,000 (REITs); $25,000–$50,000+ (private placements). Roofstock's minimum investment is Whole-home purchase price (typically $80,000–$400,000+); Roofstock One discontinued for new investors.

How do RealtyMogul and Roofstock compare on liquidity?+

RealtyMogul: Both MogulREITs offer a quarterly share repurchase program. After 3 years held, redemption is at full NAV, subject to availability. Private placements typically run 5+ years with no early-exit option. Roofstock: Investor-controlled. Owners can hold indefinitely, refinance, or sell whenever they choose.

What returns can investors expect from RealtyMogul vs. Roofstock?+

RealtyMogul reports average yearly returns of Income REIT targets 6–8% annual distributions; private placements target higher IRR. Roofstock reports average yearly returns of Typical SFR cap rates 5–8%; total return depends on appreciation and leverage. Past performance does not guarantee future results.

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This site is operated by Lofty AI, Inc., which is not a registered broker-dealer or investment advisor. Lofty AI, Inc. does not provide investment advice, endorsement or recommendations with respect to any properties listed on this site. Nothing on this website should be construed as an offer to sell, solicitation of an offer to buy or a recommendation in respect of a security. You are solely responsible for determining whether any investment, investment strategy or related transaction is appropriate for you based on your personal investment objectives, financial circumstances and risk tolerance. You should consult with licensed legal professionals and investment advisors for any legal, tax, insurance or investment advice. Lofty AI, Inc. does not guarantee any investment performance, outcome or return of capital for any investment opportunity posted on this site. By accessing this site and any pages thereof, you agree to be bound by the Terms of Service and Privacy Policy.

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